Personal goals should be realistic and attainable, but if you want to fail and fall flat on your face--go for it. If it a business goal, you should be more concerned about WOWing your customer and creating a moment of magic. Promise the minimum result you can produce and the impress the shit out of the customer by over delivering what you promised.
But what about professional goals. Set them low to wow your customer or manager that you achieved it. Or set them high as in something to strive for but yet make it attainable???
Customer's don't care whether or not a your goal is high or low, they care that you deliver what you promise. They are basing their goals from what you tell them you can deliver. They have no idea what is a high or low goal for your business. What they do know is if you fail or succeed at helping them reach their goals. At the end of the day, that is what matters. Your goals should always be to help your customers make theirs. If they fail because you failed, not only did you fail, but you lost.
4 Comments:
Interesting. Should goals be set low then so that one can beat them easily? Just a thought since I have no idea what you are talking about.
Personal goals should be realistic and attainable, but if you want to fail and fall flat on your face--go for it. If it a business goal, you should be more concerned about WOWing your customer and creating a moment of magic. Promise the minimum result you can produce and the impress the shit out of the customer by over delivering what you promised.
But what about professional goals. Set them low to wow your customer or manager that you achieved it. Or set them high as in something to strive for but yet make it attainable???
Customer's don't care whether or not a your goal is high or low, they care that you deliver what you promise. They are basing their goals from what you tell them you can deliver. They have no idea what is a high or low goal for your business. What they do know is if you fail or succeed at helping them reach their goals. At the end of the day, that is what matters. Your goals should always be to help your customers make theirs. If they fail because you failed, not only did you fail, but you lost.
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